The Ruby Orchard has now been running for 18 months. I can happily put my hands up and say… I’ve made mistakes, but I can also say I’ve made some good decisions. The Ruby Orchard continues to grow and people from all over SA are slowly starting to hear about this little shop in Howick!
Here are a few of my top tips for new businesses…
1//Be organised, make lists and have a plan! I know what i’m trying to achieve today, tomorrow and next week. I have planned events, blog posts and stock I want to get in store for the rest of the year. I am already looking at my 2015 calendar!
2// Learn, Learn, Learn… You can always learn a little bit more. Get yourself a network of similar business owners, follow blogs, book a coffee with a fellow creative. Bouncing ideas off others can be a great way to analyse what you are doing. We booked a creative consultation with Nadia vd Mescht in 2013 to plan our marketing strategies for 2014 and came away fizzing with things we wanted to try and do!
3// Except your mistakes, get over it and move on. I’ve ordered products that have arrived and I’ve hated them, I have taken on furniture jobs that were far too big for our team and we didn’t quite pull it off. You cannot dwell on these mistakes, just learn from them.
4// Keep a little eye on what your competition are up to, it’s healthy to know… but don’t get obsessed with them! You need to make your business unique and move forward in your own direction.
5// Keep things fresh and changing – never stop trying to make things a little bit better. If something doesn’t sell, then it must be cleared and something fresh and exciting put in its place! If an event is a flop… then analyse why… and make the next one 100% better!